Fashion has always been about transformation, and the hoodie has undergone one of the most surprising shifts in modern clothing history. Once seen as casual wear for athletes and street culture, the hoodie has now entered the world of luxury fashion. Brands, designers, and celebrities have played key roles in redefining this piece of clothing, transforming it into a statement of style, status, and individuality. High fashion houses now compete to reinvent the hoodie, merging comfort with exclusivity. From runways to boutique stores, the rise of luxury hoodies marks a new chapter in how people see everyday clothing. Brands such as
geed up exemplify how streetwear has successfully merged with high-end fashion aesthetics.